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🚀 Turn those abandoned carts to conversions in seconds!
Howdy Readers🥰
Surprised to see us in your inbox today? Hope it’s a pleasant one :)
As of today! On Popular demand, we will deliver tips, insights and more to ScaleUP your DTC journey, 5 days a week, so you get 5x the value and we work 5x harder. Hope to have your unwavering support as usual 🤩
With this lets dive into today’s edition.
In this newsletter, you will find:
🛒Cart to Checkout in Seconds
🔊Turning Up the Volume on Gen Z Marketing: A Deep Dive into Google's Music Lineup
🔥The July 4th Long Weekend Did An Unexpected Flip
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🛒CART TO CHECKOUT IN SECONDS
The long weekend's charm may have lured in high ad returns, but the subsequent ebb threatens with abandoned carts and distracted customers. Fear not! As the holiday echo fades, we have harnessed the power of effective strategies to reel back in those 4th of July deserters. Read on to navigate through this post-holiday turbulence and turn those forgotten carts into completed checkouts:
😎Be Smart with Popups
Who likes surprises? Customers do! Especially when they least expect it.
So avoid offering discounts too liberally. Instead, entice customers with gifts based on their cart value. You can do this in 2 ways, all you need to do is set a limit beyond and under which the offer can be relevant.
Above the limit/ target total of the cart makes them eligible for a free gift of good value and if the total is below they have the opportunity to buy more and become eligible for the said gift.
It’s a fun way to say, "Hey, we noticed you and want to make your shopping experience special!"
⏳The Magic of Free Shipping and a Timer!
Offering free shipping can sometimes feel like handing out free cotton candy.
But here's the thing - you don't have to just offer it to everyone! Only offer free shipping for orders checked out within a certain time limit, and when they fail to do so, give them a second chance to claim it.
This time they’ll definitely not want to miss it and that’s an abandoned cart turned to a conversion.
🤩Subscribers-Only Offers
Subscribers are your brand buddies, and buddies deserve special treatment, right?
Throw in an exclusive offer just for them, and make it time-bound to spice things up. A ticking clock and an exclusive deal can do wonders.
🤝Reward Loyalty
Loyal customers are like a treasure chest, full of potential.
Show your appreciation by creating targeted campaigns with offers exclusively for returning customers. It's like throwing a party exclusively for your besties.
Not only does it make customers feel special, but it also leads to increased revenue. Talk about a win-win!
👀SHOW them social proof!
A picture speaks