Escape The Paid Ad Spiral

🚀 Redefine you DTC strategy beyond the Spend Maze

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💡 Escape The Paid Ads Spiral

🤖 How Google’s AI Overviews Are Transforming Ecommerce Search

🤳 The Power of Creators in Shaping Consumer Behavior

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💡 Escape The Paid Ads Spiral
Insights from Jake Abrams

7-figure DTC brands, it's time to stop relying solely on paid marketing to carry your business.

I’ve grown a DTC brand from zero to 8-figures and worked with over 100 DTC brands over the last seven years. One common mistake is obsessing over in-platform ROAS daily while ignoring essential activities that lead to long-term, profitable growth.

Here’s what you should focus on to build a sustainable business:

🔑 Diversify Your Growth Strategy

Memorable Creative and Influencer Ecosystem

• Make Memorable Creative: Your ads should stand out and resonate with your audience. Creativity is key to capturing attention.
  

• Build an Influencer Ecosystem: Partner with influencers your audience respects. This builds credibility and organic growth. To do this effectively check out these actionable insights by Ryan Prior from Modash

High-Quality Affiliates and Customer Reviews

• Nurture High-Quality Affiliates: Develop relationships with affiliates who can champion your brand and drive sales.