Sell more without the bore
🚀Boost AOV by 30% and increase Retention with these simple post purchase basics that everyone misses.
Howdy Readers 🥰
In this newsletter, you’ll see:
🤑 Boost AOV by +30% and Retain more with Smart Post-Purchase Strategies
📊 Shifts in Consumer Online Shopping Trends
🔗 Google Reduces Emphasis on Links for SEO Ranking
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AVERAGE ORDER VALUE
🤑 Boost AOV by +30% and Retain more with Smart Post-Purchase Strategies
Looking to drive your Average Order Value (AOV) up by 30% while also boosting customer retention? Here’s a hint: it’s not just about upselling right after purchase or bombarding your customers with cross-sells.
🚀 Focus on Product Adoption and Habit Formation
Instead of immediate upsells, your post-purchase strategy should concentrate on fostering product adoption and encouraging habit formation. This thoughtful approach enhances customer satisfaction and retention. Here’s how to do it effectively:
Educational Content: Provide your customers with tutorials, how-to guides, and usage tips to help them get the most out of their purchase.
Scheduled Follow-ups: Set up automated emails or messages that check in with customers, offering further advice on product use and answering common questions.
Engagement Campaigns: Run campaigns that invite customers to share their product experiences and suggestions for improvement, which can help them feel more connected to your brand.
Loyalty Programs: Introduce rewards for frequent use or purchases, encouraging continuous engagement and reinforcing positive habits.
📈 Boosting AOV with Strategic Upsells