Turn Customers to Die Hard Fans!
🚀 Make them loyal and keep selling more
Howdy Readers🥰
When life hands you a promotion, but you're too busy crying to hold it up high 💼😭
In this newsletter, you will find:
💞 Loyalty Programs: An Affair To Remember
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💞 LOYALTY PROGRAMS: AN AFFAIR TO REMEMBER
Picture this: Loyalty programs are like dating. You're looking for a long-term commitment, some exciting perks, and an effort to understand and cater to your likes and dislikes. And just like in dating, when loyalty programs fall flat, well, it's about as appealing as stale popcorn at a movie night. So here are a few reasons why your Loyalty Programs may be like stale popcorn, and how you can ensure they’re not going forward.
😑If chasing rewards is like trying to catch a slippery eel, we've got a problem.
A whopping 45% of US customers, according to Statista, think rewards take longer to earn than growing a full beard. 31% say it's too hard, like solving a Rubik's cube blindfolded.
Here’s what to do:
a. Mix it up: Like a good party, offer a variety of rewards - some pricey, some cheap, and keep the drinks (read points) flowing.
b. Early gifts: Give them a taste of the rewards as soon as they join, sort of like the delicious appetizers before the main course.
c. Easy points: Make earning points easier than a Sunday morning.
⌛️If your loyalty program feels like it's stuck in the 80s, it's time for a revamp.
Nobody's excited about tiered programs anymore. They're as thrilling as watching paint dry. A report suggests that businesses are realizing this, with 78.6% wanting to change their rewards system.
Here's what to do:
a. Innovate: Regularly add new features to keep your program fresh and appealing.
b. Tech it up: If your tech isn't meeting expectations, it's time for an upgrade. Like swapping your old car for a shiny new one.
c. Weigh your options: