Howdy Readers🥰
That EOD, Always turns into a day’s delay :)
In this newsletter, you will find:
🤩How to Make Your Brand Memorable on Social Media
💰Media Buyer Index
🚀Google’s September 2023 Helpful Content Update
Join the Top Players in Holiday Marketing: A fireside chat with experts from Duckfeet USA and Onewheel.
For marketers, navigating the holiday shopping season is a lot like playing a video game: Set your strategy and overcome obstacles on your way to a successful finish.
With the right planning, skills, and some help from experts, you can beat the game — which means more revenue and a stronger business foundation for the coming year.
Tune in for expert advice on Thursday, September 21 as Justin Brady and Frank Hwang of Duckfeet USA and Eric del Valle of Onewheel come together to share their best tips and tricks for seasonal marketing to help you level up your strategy this year.
Register now and Level up your Holiday Shopping Marketing Tactics!
🤩How to Make Your Brand Memorable on Social Media
Want to stand out on social media? A new study by Sprout Social has the answers. It reveals what makes brands memorable to consumers in their social media promotions. Let's dive into the insights:
Here’s what you need to keep in mind:
Memorable Actions:
→ Responsiveness is Key:Â
Over half of consumers (51%) believe that the most memorable thing a brand can do on social media is simply respond to them. This emphasizes the importance of timely interaction.
→ Social Issues Matter:
One in four consumers values brands that speak out about social issues and causes. Being socially conscious can set you apart.
→ Stay Informed:
Most consumers (68%) follow brands on social media to stay updated about products and services. Keep them informed, and you'll stay in their minds.
Consumer Expectations:
→ Quick Responses:
76% of consumers expect brands to prioritize customer support and respond promptly. 69% expect a reply on the same day they reach out.
→ Personalization Matters: